For small businesses

Marketing that runs weekly, without a marketing team.

VaaniCraft gives SaaS startups, agencies and service businesses one place to define their audience, plan the week, produce the posts and carousels, publish them to LinkedIn and see what brought in attention.

  • A content plan your team can actually follow
  • Posts and carousels tied to each product you sell
  • Each product posting to its own company Page, from one login

15-day free trial. No card needed to start.

The VaaniCraft Home screen: the next post due on Thursday 1 October, this week's three posts marked posted or scheduled, a LinkedIn profile score of 63, 5,532 impressions in the last 30 days, 286 of 300 posts left, and a Needs you list with an article ready to review.

The results behind the product

157,746 impressions in a week. 40,631 in a quarter.

Two accounts running a VaaniCraft strategy — one that spiked, one that compounded. Both reached most of their audience beyond the people already following them.

Sumit GuptaHead of Cloud Engineering, TariffTel

157,746

impressions in 7 days

One post broke out. Posts on this account had been averaging around 200 views.

Cumulative impressions, 19–25 August 2026

LinkedIn Content analytics, 7-day view

050k100k150k157,746Aug 19Aug 21Aug 23Aug 25Aug 19 — 0 impressionsAug 20 — 300 impressionsAug 21 — 900 impressionsAug 22 — 17,000 impressionsAug 23 — 135,000 impressionsAug 24 — 152,000 impressionsAug 25 — 157,746 impressions
  • +46,160%Versus the previous 7 days
  • ~200Views a post before VaaniCraft
  • 0% in-networkAll of it reached beyond their own followers

Source: Sumit Gupta's LinkedIn Content analytics report, 19–25 August 2026 (UTC). The total and the percentage change are the figures LinkedIn reported; the curve between them is drawn from the same report.

Pardeep RaghavSenior Quality Analyst, Logisch TechnologiesLogisch Technologies is a VaaniCraft partner company.

40,631

impressions in 90 days

No single viral post — a step up in June, then a quarter of steady compounding.

Cumulative impressions, 30 May – 27 August 2026

LinkedIn Content analytics, 90-day view

011k21k31k41k40,631May 30Jun 24Jul 28Aug 27May 30 — 554 impressionsJun 6 — 4,200 impressionsJun 13 — 5,800 impressionsJun 20 — 6,600 impressionsJun 24 — 11,500 impressionsJun 27 — 24,000 impressionsJun 29 — 30,000 impressionsJul 13 — 30,600 impressionsJul 28 — 31,200 impressionsAug 10 — 33,400 impressionsAug 18 — 34,300 impressionsAug 22 — 38,000 impressionsAug 27 — 40,631 impressions
  • +5,267%Versus the previous 90 days
  • 93% out-of-networkReach came from beyond their own connections
  • 12 weeksOf publishing, not one lucky post

Source: Pardeep Raghav's LinkedIn Content analytics report, 30 May – 27 August 2026 (UTC). The total and the percentage change are the figures LinkedIn reported; the curve between them is drawn from the same report.

Inside VaaniCraft

This is the actual product.

Not a mockup — these are screens from the app you get on day one of the trial.

Your strategy

The plan you'd have paid a consultant for

Positioning, audience, content pillars and a dated calendar — generated from your goals and offer, then editable. On the advanced plan it also carries personas, a 90-day roadmap and ad recommendations.

The Plan page: the account's positioning, five content pillars from engineering leadership to practical AI adoption, this cycle's progress, and a month calendar of posted, scheduled and article slots from 15 September to 14 October.

Create

Drafts that sound like you wrote them

Give it a rough idea and pick a goal, a tone, an ending and a length. It writes several versions, shown as they'll look on LinkedIn, for you to edit, post or schedule — no emojis, no buzzwords. Polish my draft does the same for posts you wrote yourself.

Create, Post: a rough idea about AI and engineering organisations with goal, tone, ending and length controls on the left, and the third of three written versions shown as a LinkedIn post preview on the right.

Insights

It learns from what actually worked

Every published post measured against your own typical reach, so the ones that broke out stand out — plus the time of day your posts do best, worked out from your own results rather than generic best practice.

Insights, Content: 179,881 impressions, 603 reactions and 66 comments over 90 days, a reach-per-post chart against a typical post of 225 impressions with four standout posts, the posts ranked by reach, and a best-time-to-post panel recommending 9:00 AM.

Profile rating

Know what to fix on your profile

A 0–100 score for your LinkedIn profile, refreshed every week — headline, reach, engagement, consistency and more — with the specific change that would add the most points. Included on every plan, even the free trial.

Insights, Profile: a LinkedIn profile score of 63 out of 100 rated Good, with followers, connections, new followers and impressions, the points earned for headline, photo, custom URL, audience, growth and reach, and a suggested sharper headline.

Engage

Nobody's comment goes unanswered

See which comments on your posts still need a reply, pick one, and choose the tone and what the reply should do. VaaniCraft drafts the options in your voice; you choose, edit and post. Nothing is ever posted for you.

Engage: a published post with eight comments marked as needing a reply (the commenters' words blurred), the account's own earlier reply in the thread, and reply settings for tone, intent and the number of options.

LinkedIn articles

A long-form article every month

Articles drafted from your plan, never published automatically. Review and edit them, publish on LinkedIn with guided steps, and VaaniCraft writes the teaser post that sends people to it. On paid plans.

A LinkedIn article draft under review: the title, subtitle and article text in an editor, why the topic was picked from the content plan, and three steps to publish it on LinkedIn.

You don't need more tools.

You need someone to decide what to say.

  • Marketing is whoever has time this week
  • Posting goes quiet the moment the work gets busy
  • Nobody can say which channel actually brought in leads
  • An agency quoted more than the role is worth to you

VaaniCraft gives your team the plan and the drafts, so publishing survives a busy month.

What your team gets

A content engine that doesn't depend on one person

A defined audience

Who you're selling to, what they care about and the message that moves them — agreed once, used by everyone.

A weekly plan, not a scramble

Themes and posts laid out for the week ahead so nobody starts Monday asking what to publish.

Content produced at pace

Posts, 7-slide carousels, monthly articles and replies generated from the plan, then scheduled so the week publishes itself.

Evidence for the next decision

Per-post LinkedIn analytics before you decide where the next budget goes — the advanced strategy even briefs whether ads are worth it yet.

How it works

How a team gets set up

  1. 01

    Describe the business and the buyer

    What you sell, who buys it and what makes them choose you over the alternative.

  2. 02

    Approve the strategy

    Audience, positioning, content pillars, channels and cadence — one page everyone can work from.

  3. 03

    Publish every week

    Generate the week's posts and replies, edit them in your voice and get them out.

  4. 04

    Review and adjust

    Analytics show which themes brought reach and engagement, and next week's plan bends toward them.

In their words

The people publishing with it

“I know our market and I can write. What I could never do was decide what to post on a Tuesday morning with a client call in ten minutes. VaaniCraft gives me the week already planned, so publishing stopped being a decision and became a habit.”
Shashank SharmaFounder, Logisch TechnologiesLogisch Technologies is a VaaniCraft partner company.
“Our sales team lives on LinkedIn, and the hard part was never the writing — it was sounding like one company across five people. Everyone now works from the same strategy, so the posts sound like us instead of five different accounts.”
Aman DiwediSales Head, India — VrittIQ LtdVrittIQ Ltd publishes VaaniCraft.

Pricing

Start simple. Upgrade when you're ready to grow.

Pick a plan and try it free for 15 days — no card required. Your trial is a trial of that plan, so you know exactly what you keep when it ends. Cancel anytime. No hidden fees.

MonthlyYearly

Creator

Find Your Voice

£19.00/mo

30 posts/month

  • 1 personal profile
  • Voice Builder
  • Refine Mode
  • Basic Hook LibrarySoon
  • LinkedIn-native formatting
  • 30-day content history
  • No emojis or buzzwords
Popular

Professional

Build Authority

£39.00/mo

100 posts/month

  • 1 personal + 2 business profiles
  • Basic Strategy Generator
  • Carousel Studio (10/month)
  • Post Variants (Safe/Bold/Spicy)
  • Advanced Hook LibrarySoon
  • Personal CTA Library
  • Comment Reply Generator
  • 90-day content history
  • Direct LinkedIn publishing

Business

Voice on Autopilot

£79.00/mo

300 posts/month

  • Unlimited personal + business profiles
  • Advanced Strategy Generator (4/month)
  • Unlimited Carousel Studio
  • Post Variants (Safe/Bold/Spicy)
  • Post Performance Memory
  • Post Scheduling
  • 180-day content history

Your audience is already online.

Now it's time they discover you.

Questions

Before you start

Do we need someone in-house to run this?
Someone has to press publish and keep the voice honest, but they don't need to be a marketer. The strategy, the plan and the drafts are already there.
Can we run more than one brand or page?
Yes. Professional includes two business profiles alongside your personal one and Business has no limit. Each product or service gets its own strategy, and you choose which company Page it publishes to. It's one login throughout rather than per-seat team accounts.
Does it work for a local service business, not just SaaS?
Yes. The strategy is built from your audience and your offer, so a consultancy, an agency and a local service company each get a different plan.
How quickly will we see something?
You'll have a strategy and your first posts in a single sitting. Reach builds over weeks of publishing — the customer result on this page came from one week of it.

Your buyers are already scrolling.

Give them something worth stopping for.